About Looking Glass
Based in Williamsport, Pennsylvania, Looking Glass works with businesses across the U.S. to deliver clear strategy and hands-on execution without long-term contracts or unnecessary complexity.
Our Mission
Marketing built on integrity
Looking Glass was founded to solve a common industry problem: agencies that prioritize their own profit margins over their clients’ success. Our mission is to provide honest, upfront, and genuinely effective digital marketing. We believe the true measure of our success is the growth and satisfaction of the businesses we serve. By focusing on transparent practices and tangible results, we ensure your marketing investment delivers real value.
our values
a different kind of partnership
At Looking Glass, we believe in the power of personalized marketing. As a boutique marketing firm, our focus is on providing individualized attention and tailored strategies to each of our clients. Our small, dynamic team, led by an experienced industry professional, is committed to delivering innovative and effective omni-channel marketing solutions.
Direct Collaboration
Quality Over Volume
No Forced Fits
Our Expertise & services
Strategy and execution in the core disciplines
With over 17 years of experience, we have learned that excellence comes from focus. We have narrowed our services to the core disciplines we genuinely enjoy and master. When you work with people who love what they do, the results speak for themselves. We provide website design, paid advertising, SEO/AEO, and email marketing, all backed by a clear strategy and hands-on execution.
our location
Based in Williamsport, PA
Serving the U.S.
Looking Glass is proud to be based in Williamsport, Pennsylvania. While our roots are local, our reach is national. We work with businesses of all sizes across the United States, providing the same personalized attention and high standards of service regardless of your location. We are a team of dedicated U.S. residents who are passionate about seeing our clients succeed.
Experience & Leadership
Meet the Founder
Looking Glass is led by Chesnea Livingston, a digital marketing professional with over 17 years of hands-on experience across website development, paid advertising, search optimization, content strategy, and lifecycle marketing.
Her background spans B2B, B2C, eCommerce, and service-based businesses across a wide range of industries, with a consistent focus on building strategies that are practical, measurable, and aligned with how businesses actually operate. Throughout her career, Chesnea has led multi-channel campaigns, built and optimized websites, and managed marketing systems designed to support sustainable growth rather than short-term wins.
Looking Glass was built around a simple principle: clients should work directly with the person responsible for their strategy and execution. That structure ensures clarity, accountability, and thoughtful decision-making at every stage of the engagement. Instead of layered teams or outsourced work, clients receive senior-level expertise, direct communication, and hands-on involvement throughout the process.
Chesnea approaches every partnership with the belief that effective marketing starts with understanding. By listening first and aligning strategy to real business goals, Looking Glass delivers solutions that are both effective and grounded in long-term value.
